Business Development Lead & Brand Partnerships (BDR)

About The Job and Revel

Revel is a sponsorships agency representing top-tier properties across gaming, sports, entertainment, and music. We help these properties secure brand deals and drive revenue - working directly with Fortune 500 companies and global brands.

We’ve delivered deals for major gaming IP, SEC/Big12/Big10/ACC NIL programs, renowned music festivals, and more. Our team operates at the intersection of culture, content, and commerce - and we’re now hiring the next key player to help scale our outbound efforts and drive sales.

About the Role

We’re searching for a high-performing Business Development Lead Representative who lives for outreach and thrives in a fast-paced environment. This role is built for someone who wants to grow, earn, and become a sales leader.

This role is responsible for generating new opportunities, booking meetings, and supporting our Head of Sales with pipeline creation. This is a foundational hire with a direct advancement track toward Account Executive and, ultimately, Head of Sales.

Key Responsibilities1. Outbound Prospecting

• Execute 50 outbound cold emails, 50 LinkedIn outreach actions, and 25 cold calls daily.
• Generate outbound pipeline targeting brands across CPG, beverage, food, tech, telecom, travel, and more.
• Support in building and refining targeted prospect lists (curated by our marketing team).

2. Demand Generation & Meeting Booking

• Book 40 qualified brand meetings per month for our Head of Sales.
• Research brands, identify partnership opportunities, and provide outreach angles tailored to each vertical.
• Maintain and grow a pipeline across multiple industries and partnership categories.

3. Sales Support & Collaboration

• Assist in crafting tailored decks, outreach copy, and campaign proposals.
• Attend weekly internal sales strategy sessions and pipeline review meetings.
• Provide ongoing feedback on campaign performance and prospect engagement.

4. Growth Path Activities

• Train alongside leadership to develop into a full-funnel AE.
• Build future ownership of discovery calls, proposal development, and deal closure.
• Gain hands-on experience in gaming, sports, NIL, and entertainment partnership sales.

KPIs & Performance Metrics_You’ll be measured on:_

• 40 qualified meetings booked per month
• $500,000 in pipeline generated per quarter with $250,000 in revenue influenced per quarter
• 5 new logos per month
• Email and Cold DM open rate of 35%+
• Response rate of 1.5%+
• Consistent CRM maintenance and accurate forecasting

Experience

• 3-5 years of experience in sales, business development, or partnerships.
• Proven success in:
• Cold email outreach
• LinkedIn outbound
• Cold calling
• Setting meetings with brand-side decision makers
• Experience in gaming, sports, entertainment, or agency environments is a major plus.

Proficient In: 

• HubSpot
• Apollo / Instantly / Outreach tools
• LinkedIn Sales Navigator
• Sponsor United
• Slack
• Google Workspace (Sheets, Docs, Slides, Gmail)
• Google Meet
• Canva or Figma
• Looker Studio
• HubSpot Reporting Dashboard
• Google Analytics (basic understanding)

Core Skills

• Exceptional prospecting & cold outreach ability
• Strong written communication (compelling cold email copy)
• Understanding of brand marketing & sponsorship fundamentals
• Highly organized, detail-oriented, and structured
• Strong research capabilities
• CRM discipline and consistent pipeline tracking

What We're Looking For - Cultural Fit

• You are relentless about outreach and pipeline building
• Live for the grind of sales and want to be coached by senior leadership
• Want to work with major brands and top-tier properties across sports, gaming and entertainment
• Want the freedom and responsibility of a startup with the growth track of a major agency
• Are hungry, competitive, and motivated by uncapped earning potential

Compensation / Growth

• OTE: $100,000 (Competitive base salary + Uncapped commission structure based on meetings booked and deals closed)
• Full-time remote work
• Significant career advancement: BDR → AE → Senior AE → Head of Sales