Marketing & Communications Lead
About Aloja
Aloja builds dynamic pricing infrastructure for the Experience Industry (tours, attractions, excursions). We're a remote-first team based across Latam and Europe, and we work with a culture built on trust, autonomy, and collaboration.
The Role
We're looking for a Marketing & Communications Lead to own Aloja's external voice — from content and SEO strategy to partnerships, campaigns, and brand consistency. This is a high-ownership role for someone who can both set the strategy and execute hands-on, working closely with Sales and Customer Success to keep messaging aligned across the company.
Responsibilities:
Partnerships & Content Distribution
- Coordinate with external partners (PR agencies, industry publications, affiliate/referral partners) to distribute and syndicate Aloja-authored content
- Manage placements for podcast ads, sponsored content, and related media opportunities
- Build and maintain relationships with media and industry contacts relevant to Aloja's positioning
SEO & Content Strategy
- Own SEO strategy and execution across Aloja's website and content properties
- Build and maintain a content calendar spanning blog, email, and social channels
- Develop lead magnets and other inbound marketing assets
- Review marketing and on-site copy for quality, consistency, and brand voice
Brand & Communications
- Act as a spokesperson for Aloja in video and other media as needed
- Ensure consistent brand voice and messaging across all external-facing materials
- Keep marketing messaging aligned with Sales and Customer Success
Campaigns & Analytics
- Plan and execute marketing campaigns across digital channels
- Track and report on key metrics: traffic, lead generation, engagement, and campaign performance
Events & Creative Support
- Support planning and execution of company events, trade shows, and related activities
- Create marketing collateral (flyers, one-pagers, event materials), partnering with design specialists on more complex work
General
- Take on other marketing and communications responsibilities as they naturally arise
Requirements
- Proven experience owning marketing/communications end-to-end — ideally at a B2B SaaS startup or similar fast-moving environment
- Strong writing skills and a sharp eye for brand voice and consistency
- Working knowledge of SEO fundamentals and content strategy
- Experience coordinating with external partners (PR, media, affiliates)
- Data-driven — comfortable tracking and reporting on marketing performance
- Proactive, autonomous, and comfortable operating without heavy management structure
- Fluent English (almost native) and Spanish is a plus given the team's footprint
What Aloja Offers
- Flexibility and autonomy in how you work
- Competitive salary
- Relaxed yet professional culture, built on trust and collaboration
- Opportunity to grow within a client-focused, fast-scaling company
- A day off on your birthday
- Legally mandated vacation days