Social Media Manager - Freelance

This role focuses on elevating the digital presence of two craft spirits brands in the U.K. The successful candidate will be responsible for developing and executing social media strategies that drive brand awareness, audience growth, and engagement. You will create compelling copy and graphics tailored to each brand, ensuring content is optimized for both organic reach and paid media campaigns. The position is project-based, remote, and offers the potential for future collaboration based on performance. Deliverables

• Develop and implement a comprehensive social media strategy for both brands
• Create engaging copy and visually appealing graphics for posts and campaigns
• Produce content suitable for paid media, including sponsored posts and ads
• Monitor, analyze, and report on social media performance metrics
• Increase followers and engagement rates across all relevant platforms
• Collaborate with stakeholders to ensure brand consistency and alignment with marketing objectives

Requirements

• Proven experience managing social media accounts for brands, preferably in the beverage or lifestyle sector
• Strong copywriting and graphic design skills, with proficiency in tools such as Canva, Adobe Creative Suite, or similar
• Demonstrated ability to grow social media audiences and boost engagement
• Experience creating content for paid media campaigns
• Analytical mindset with the ability to interpret data and adjust strategies accordingly
• Excellent communication skills and attention to detail
• Ability to work independently and meet project deadlines
• Based in the U.K. or with a strong understanding of the U.K. market

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