Freelance Marketing – Remote

This role focuses on developing and executing marketing strategies to promote a unique range of children's personalised books. The project involves expanding the reach of an existing collection, with 13 new titles to be added. The ideal candidate will leverage digital channels to increase visibility and engagement, targeting parents and caregivers interested in personalised reading experiences for children. The position is fully remote, offering flexibility and the opportunity to make a significant impact on a creative, personal project. Deliverables

• Develop and implement comprehensive digital marketing campaigns for children's personalised books.
• Manage the launch and promotion of 13 new book titles across relevant platforms.
• Create engaging content for social media, email newsletters, and online communities.
• Identify and collaborate with influencers, bloggers, and parenting networks to expand reach.
• Monitor campaign performance and adjust strategies to maximize audience engagement and sales.
• Provide regular updates on campaign progress and key metrics.

Requirements

• Proven experience in digital marketing, preferably within publishing, children's products, or e-commerce.
• Strong understanding of social media platforms, content creation, and online advertising.
• Ability to develop creative marketing strategies tailored to parents and families.
• Excellent written and verbal communication skills.
• Experience with analytics tools to track and report on campaign effectiveness.
• Self-motivated, organized, and able to work independently in a remote setting.
• Familiarity with the children's book market is a plus.

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