This is a Fully Remote Job
1. About Our Client:
This organization operates in the construction technology and industrial technology sectors, providing innovative solutions that improve safety, efficiency, and intelligence across various applications such as environmental compliance, industrial monitoring, and healthcare safety. It addresses challenges related to construction project management and facility lifecycle cost optimization through software, data, and service offerings. The organization has a global presence with a diverse workforce and emphasizes continuous learning and operational excellence to advance its impact.
2. About the Opportunity:
The Product Marketing Manager role is focused on leading the marketing strategy for new construction technology products. This position is responsible for shaping product positioning, understanding market needs, and driving go-to-market initiatives that connect products with customers effectively. The role contributes directly to revenue growth by translating technical features into compelling value propositions and by collaborating across teams to ensure successful product launches and customer engagement.
3. Responsibilities:
- Partner with product management to define product needs, positioning, and messaging
- Analyze market trends and competitive intelligence to identify opportunities
- Define buyer personas and map customer journeys
- Develop clear value propositions based on technical features
- Lead go-to-market strategies and launch execution for new products and updates
- Support cross-functional launch planning including sales enablement
- Create sales tools, content, and campaigns to drive product adoption and revenue
- Monitor performance and optimize marketing efforts
- Build customer feedback loops to inform product and messaging decisions
- Collaborate with sales and customer success teams for field insights
- Contribute to industry thought leadership through various content formats
4. Requirements:
- Bachelor’s Degree
- Minimum 4 years experience in product marketing, product management, or marketing within B2B SaaS
- Preferred experience in construction technology solutions such as estimation, data, or project management software
- Proven experience in leading product launches and collaborating with product teams
- Strong writing and storytelling skills to simplify complex ideas
- Pragmatic Marketing certification is a plus
- Proficiency with marketing and collaboration tools (e.g., Storylane, Miro, Asana, Marketo, etc.) preferred
- Willingness to travel up to 15%
5. Pay Range and Compensation Package:
- The salary range for this position is 99,600.00 to 135,000.00 in local currency
6. Benefits & Perks:
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) retirement plan
Equal Opportunity Statement:
Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin.
Note:
TalentHop is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.
