Rippl - Recognition, Reward & Benefits logo

Sales Development Representative

Rippl - Recognition, Reward & Benefits
Department:HR
Type:REMOTE
Region:UK
Location:United Kingdom
Experience:Entry level
Salary:ÂŁ30,000 - ÂŁ50,000
Skills:
B2B SAAS SALESEMPLOYEE ENGAGEMENTHR/BENEFITS TECHHUBSPOTAPOLLOLINKEDIN SALES NAVIGATORLUSHAAI TOOLS
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Job Description

Posted on: July 24, 2025

🚀 Sales Development Representative (SDR)

📍 Remote business (UK-based only)

đź’¸ ÂŁ30,000 base salary | ÂŁ50,000 OTE

Must have right to work in the UK. No recruitment agencies, please!

Rippl is an award-winning employee recognition, reward and benefits platform that unites deskless and decentralised teams — so every person feels valued, connected and empowered.

We’re helping forward-thinking organisations build cultures of appreciation that drive performance and boost employee experience. Brands like Asda, bp, easyJet, Birmingham Airport and Mercedes-Benz already use Rippl to bring their people together and unlock the power of everyday recognition, and we’re just getting started!

As we enter a rapid growth phase, we’re looking for a curious, technical and results-driven Sales Development Representative (SDR) to help fuel the next wave of impact. If you’re a confident communicator, thrive on bringing energy to every interaction, and get excited about helping build scalable growth engines with AI and automation – we’d love to hear from you.

🌟 Why this role matters:

We’re a super lean, remote team with big ambitions. You’ll play a pivotal role in shaping how we generate, qualify and convert B2B leads into long-lasting, high-value customer relationships. Sitting at the crossroads between Sales and Marketing, you’ll help drive a steady stream of qualified opportunities into the pipeline and bring sharp thinking, tools expertise and energy to our overall go-to-market approach.

🎯 What you'll be doing:

  • Proactively identify and pursue new sales opportunities with mid-market and enterprise-level organisations — identifying key stakeholders, building contact strategies and driving first conversations
  • Lead prospecting efforts across multiple channels (phone, email, social, video) to spark interest and engagement with senior decision-makers in People, HR and Reward roles
  • Own and build outbound campaigns end to end - supported by tools like HubSpot, Apollo, LinkedIn Sales Navigator and Lusha - to generate a consistent flow of high-quality leads
  • Leverage AI to create time-saving workflows, accelerate learning and uncover new GTM opportunities – we use AI in everything from lead scoring to personalisation
  • Qualify inbound leads using best-practice frameworks and deliver a steady pipeline of meetings for our senior sales team
  • Collaborate with the Marketing team to close gaps in messaging, improve lead quality, and feed insights back into campaigns
  • Track and report on key outreach metrics and support continuous improvement across our sales motion
  • Opportunity to expand into discovery calls or deal support based on performance and career interests

âś…What would success look like?

Rippl follows a strategy model where everybody’s actions roll up into the bigger picture – so it’s important we make it clear what’s expected of each and every person. Success metrics for this role would include:

  1. 80+ high-quality outbound touchpoints per day (across a variety of channels like email, phone and LinkedIn)
  2. Generating an email open rate of at least 20%
  3. Consistently scheduling 15+ qualified meetings booked with target enterprise accounts per month
  4. Maintaining a CRM that is consistently up-to-date following our processes and workflows

🧠 What we’re looking for:

  • Experience in B2B SaaS sales – ideally with employee engagement, engagement or HR/benefits tech
  • A proven track record of successfully prospecting outbound and generating qualified enterprise leads
  • Confident communicator, especially with senior stakeholders – resilient and persistent when managing objections and rejections
  • A natural problem solver who stays curious and embraces continuous learning
  • Highly skilled with CRMs and sales tools – you live in HubSpot (or similar), automate smartly, and crunch the data to help unlock better results
  • Proactive with AI tools and automations – whether it’s streamlining outreach or analysing patterns, AI is part of your workflow
  • Able to work independently within a fast-paced, remote environment while remaining collaborative, supportive and team-first

✨ What Rippl offers you:

  • ÂŁ30k base salary, ÂŁ50k OTE – results are recognised and rewarded (as you’d expect from a recognition business!)
  • Fully remote working – with the flexibility in your working hours
  • 27 days holiday + bank holidays, so you can recharge properly
  • Access to our own platform, which includes hundreds of retail discounts, discounted gym memberships and access to a 24/7 virtual GP and EAP
  • Work-based pension scheme, cycle scheme and eye test vouchers
  • A kind, curious and motivated team that values openness, collaboration and fun

Don't tick every box? That’s OK – if you’re excited about what we do and feel you’d thrive in this role, we want to hear from you.

Rippl is an equal opportunity employer. We actively encourage applications from all backgrounds, communities, and industries.

Originally posted on LinkedIn

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