Director of Product Marketing at Rome2Rio (Remote, Australia & US )

Company Description About Rome2Riowww.rome2rio.com | Discover how to get anywhere At Rome2Rio, our mission is simple: help travellers get from A to any B. We make it easy to compare flights, trains, buses, ferries, and driving routes - providing everything users need to discover, plan, and book their journey. Behind the scenes, we tackle complex routing challenges, process massive datasets, and optimise search performance to deliver fast, reliable results to millions of users each month. Rome2Rio is part of the Omio Group, a global multi-brand travel platform headquartered in Berlin. Together with Omio, we’re building the leading ecosystem for transport discovery and booking—serving a combined audience of over 900 millions of users globally. Job Description As Rome2Rio enters its next phase of growth, we’re evolving our approach to how we bring products to market, connect with our users, and drive long-term value. We’re hiring a Director of Product Marketing to lead this effort and elevate the impact of product marketing across the organisation. This is a foundational role—reporting to the VP of Marketing —that will shape how we position our products, tell our story, and scale our reach. You’ll work across Product, Marketing, Analytics, and CX to develop go-to-market strategies, optimize performance channels, and define how product marketing drives business impact at Rome2Rio. If you're a strategic, data-savvy, and customer-obsessed marketer who thrives in fast-moving environments—this is that kind of role. What You’ll Do

• Develop and execute a comprehensive product marketing strategy aligned to product roadmaps and company goals.
• Partner with cross-functional teams to bring high-impact go-to-market plans to life.
• Shape audience insights, messaging, and positioning to strengthen user connection and engagement.
• Optimize core performance channels (SEO, SEM, content) while identifying and testing new growth opportunities.
• Lead the discovery and development of 2–3 key growth areas over the next 24 months.
• Monitor and analyze performance, adjusting tactics to drive measurable business results.
• Act as the internal expert on market dynamics, user behavior, and competitor activity.
• Represent product marketing in senior forums, aligning stakeholders on strategy and priorities.

Qualifications What We’re Looking For

• 12+ years of experience in product marketing or growth marketing roles, ideally in digital or tech environments.
• Demonstrated ability to drive strategic initiatives and deliver measurable impact across teams.
• Expertise in SEO, SEM, content marketing, and channel strategy.
• High analytical acumen—comfortable making decisions based on data, research, and experimentation.
• Ability to turn ambiguity into structure, and strategy into action.
• Excellent communicator with a collaborative mindset and high emotional intelligence.
• Experience managing budgets and making resource trade-offs to optimize outcomes.
• A builder at heart—you’re motivated by creating new value from the ground up.

Bonus Points

• Experience in travel, transport, or marketplace businesses.
• Familiarity with product-led or B2C tech environments.
• Hands-on knowledge of emerging martech or growth tools.

Additional Information What’s in it for you?Build & Shape This isn’t a hand-me-down sales playbook—you’ll help create it from the ground up. Culture-First We’re a small team with big ambition, and we genuinely care about how we work together. Career Growth Work closely with leadership, influence strategy, and take on high-impact responsibilities from day one. Flexibility & Trust We’re remote-first, results-focused, and offer real autonomy in how and where you work. ✈ Explore Fund: Travel perks to help you experience the journeys you help others plan! Rome2Rio is part of the Omio Group, a global travel platform uniting teams across Berlin, Melbourne, London, and beyond. This role sits with the Rome2Rio brand but is also listed on Omio’s careers site, as we work together to build the future of travel. Want to learn more? Visit our Careers page for more on what life at Rome2Rio is like. Want to join us? Apply below in English—we’re excited to meet you. Additional Information At Rome2Rio, we don’t expect candidates to tick every single box. If you're excited about what we’re building and believe you can make a difference, we’d love to hear from you. We value and celebrate diversity across the Omio Group. We welcome applicants of any background, ethnicity, religion, gender identity, sexual orientation, age, or ability. Join us and help shape a more connected, inclusive travel experience—for our team and for millions of users around the world. Recruitment scams: Important notice Protect yourself from scammers, Omio wants to ensure your ongoing safety during the application process at Omio. Please keep in mind of potential scammers impersonating Omio recruiters (mainly via a global professional networking site, and messenger app's). Remember, Omio never requests payment or sensitive personal information during the recruitment process. All official job opportunities are exclusively posted on our careers page. If you suspect fraudulent activity, report it to recruitment@omio.com. Remember to cross-reference against our careers page if you question the authenticity, stay vigilant, and protect yourself from recruitment scams. www.omio.com/corporate/jobs