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Head of Brand - Health and Wellness - Up to £90,000

Blu DigitalLondon Area, United Kingdom
Remote · UKMid-Senior Level

About the role

We are looking for an experienced Head of Brand to lead brand strategy and drive awareness, engagement and growth for an ambitious, fast-growing consumer business. This role can be remote with meetings in London.


You will define brand positioning, messaging and tone of voice, ensuring a distinctive and consistent identity across every customer touchpoint. Leading integrated campaigns, you will bring the brand to life through compelling content, organic social, community building and creative activations. You will also own PR, partnerships, events and retail marketing, finding new ways to reach audiences and build brand affinity. Working closely with performance, creative, commercial and product teams, you will ensure brand activity supports wider business objectives and delivers measurable impact. You will manage and develop a growing creative team, setting priorities, overseeing budgets and building the capabilities needed to scale the brand function.


The ideal candidate will have brand marketing experience, including leadership experience within a fast-growing consumer business, with a strong track record across DTC and retail. This is an exciting opportunity for a commercially minded brand leader to take real ownership, build a passionate community and shape the next stage of a high-growth business.


HEALTH AND WELLNESS / NUTRITION / D2C / Retail

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