Irene Wayua

Content & Digital Marketing Specialist with a versatile background in content creation, customer engagement, and campaign strategy across radio, editorial, and digital platforms. Experienced in managing social media for multiple brands, executing high-performing marketing campaigns, and delivering content tailored to target audiences. Proficient in tools like Meta Business Suite, Canva, Gorgias, Storylane, Adobe Audition, and Confluence. Passionate about driving brand growth and audience engagement through compelling storytelling and data-informed strategies