Digital Marketing Consultant – Creative Products

Join a dynamic digital product studio specializing in high-quality font design, seeking an experienced digital marketing consultant to develop and execute a comprehensive marketing and social media strategy. The primary objective is to drive targeted traffic to digital font product listings, expand the mailing list, and foster loyalty among a discerning customer base. The ideal candidate will have a strong understanding of marketing creative and digital products, with a focus on reaching high-end design studios and building lasting relationships with customers. The approach must be transparent, straightforward, and free from manipulative tactics, aligning with the studio’s values of clarity and integrity. Fluency in Spanish, particularly Latin American Spanish, is highly valued to effectively engage the target audience.

Deliverables

- Develop a clear, actionable marketing and social media plan tailored to digital font products.

- Identify and implement strategies to increase website traffic and mailing list sign-ups.

- Create engaging content and graphics for digital campaigns, leveraging existing design assets.

- Target outreach to high-end design studios and creative agencies.

- Analyze campaign performance and provide regular reports with actionable insights.

- Ensure all marketing activities adhere to ethical standards, avoiding dark patterns or deceptive practices.

Requirements

- Proven experience in digital marketing for creative or digital product businesses.

- Strong understanding of social media platforms, content marketing, and audience engagement strategies.

- Ability to craft compelling marketing messages and visuals for a design-savvy audience.

- Experience with analytics tools to measure and optimize campaign performance.

- Excellent communication skills; fluency in Spanish (Latin American) is highly desirable.

- Familiarity with the creative industry and a passion for design-driven products.

- Ability to work independently and deliver results within agreed timelines.

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