Social Media Content Strategist

Company Description

Steel City tells stories. As a Social Media Content Strategist, your role is to build a social media content pipeline for all channels that provides clear prompts for the content creation team to execute. This includes ideation, organization, monitoring trends and communicating a story that is on brand.

Role Description

This is a part-time remote role for a Social Media Content Strategist. The Social Media Content Strategist will be responsible for creating and implementing social media strategies and content plans, optimizing social media channels, and managing the brand’s online presence. The role involves analyzing social media performance metrics, engaging with the online community, and ensuring consistent messaging. Collaboration with cross-functional teams to align social media efforts with overall marketing and business objectives will be a key aspect of this role.

Qualifications

• Experience in Social Media Marketing, Social Media Optimization (SMO), and strategy development
• Strong communication and Public Relations skills to effectively engage audiences
• Proficiency in developing and executing actionable Content Strategies
• Knowledge of social media analytics tools and platforms
• Ability to work independently and meet deadlines
• Prior experience in a similar role, preferably in a digital marketing or creative agency context
• Bachelor's degree in Marketing, Communications, or a related field is a plus