The opportunity to join one of Australia's fastest growing Consumer businesses, who are a true market leader and the #1 brand in their category, to lead & shape the Paid & Performance strategy. Working across a portfolio of brands, known for continuously going viral & truly changing their customers' lives with their product offering.
- Strong WFH & flexi-working hours to suit your schedule
- The perfect opportunity to make the Agency to Client-side move
- Incredible, direct mentorship from the Marketing Director
The Role:
This role will take ownership of developing, shaping & executing
the Paid strategy across all channels, with a particular focus on Meta & TikTok, as well as Google. Reporting directly into the Marketing Director, and working within an incredibly high-performing team, you'll drive new customer acquisition, as well as increased conversion, for a portfolio of brands with super high repeat purchase rates.
You'll use your hands-on-the-tools experience to continue to drive & deliver cutting-edge, innovative campaigns, building on incredible trade results & triple-digit growth. This is a high-impact, highly strategic role, that will remain hands on with campaign execution, continuously identifying areas to improve & deliver strong commercial results.
Key Responsibilities & Skills:
- Strong, demonstrated experience in Paid Media & Performance Marketing within the Consumer, Retail or eCommerce sectors, ideally from an Agency environment
- Indepth, in-platform experience across Meta, TikTok & Google, with wider Social channels, like Pinterest, being majorly advantageous
- Hands-on experience with budget management, with full-budget allocation across all channels and experience with 7-figure annual spends
- A solid background in scaling Paid channels and campaigns, delivering strong financial results and increasing ROAS & ROI metrics
- Highly analytical focus and the ability to analyse & report on performance data, translating it into clear & actionable plans
- Strong reporting experience across both Performance & wider metrics, including CAC, MER & LTV and the ability to identify & strategise ways of improvement
- The ability to work highly cross-functionally across Marketing, Brand, Creative & eCommerce teams and a strong understanding of the full customer journey
- A focus on innovation, forward-thinking & curiosity - always staying ahead of platform updates & latest industry trends
The Benefits & Why You'll Love this Role:
- Super strong WFH & flexi-working hours to suit your own schedule
- Joining a hyper-growth Consumer business within the Health & Wellness sector, experiencing triple-digit YoY growth
- Direct mentorship from the Marketing Director as your direct line Manager, with decades of experience in leading Marketing for some of the world's biggest & globally recognised brands
- Product allowances & discounts across a portfolio of brands that are the true #1 leaders in the category & truly changing their customers' lives with their product offering
- If you're Agency-side & always dreamt of making the client-side move, this is the perfect opportunity to do so
- External mentorship & partnership support with market-leading Coaching, to keep you up to speed with industry trends & platform updates
- Full-funnel ownership across the whole Performance mix, in a highly strategic capacity
- Working alongside an incredible in-house team of technical & creative Marketers, who have continuously delivered viral content
- Truly collaborative team culture and huge, uncapped career progression opportunities, expanding your knowledge & making deep impact across the brand portfolio
Excited? You should be!
If you're interested in this opportunity, please reach out today and apply or send your resume straight to Charlotte - charlottejohnson@jivaro.com.au
