IDR is seeking a Manager, Strategic Account-Based Marketing to join one of our top clients for a remote opportunity. This role involves leading strategic account-based marketing programs across a focused portfolio of enterprise accounts within the technology sector. The position emphasizes partnership with sales teams, executive stakeholders, and agency partners to develop tailored account strategies aimed at generating pipeline and account growth.
Position Overview for the Manager, Strategic Account-Based Marketing:
- Develop and execute 1:1 ABM strategies and account plans for a defined portfolio of strategic enterprise accounts
- Partner closely with Sales, GSI/Alliance teams, and executive stakeholders to align marketing efforts with account-level GTM strategies
- Lead weekly cross-functional meetings and serve as the primary point of contact across internal and external stakeholders
- Translate account strategies into targeted campaigns, content, messaging, executive engagement, and activation plans
- Build and maintain stakeholder maps, organizational charts, account intelligence, and contact databases
- Coordinate executive engagement initiatives including Executive Briefing Centers, Innovation Days, and curated executive experiences
- Manage agency partners, campaign timelines, content production, and digital activation workflows
- Monitor account engagement, meetings, pipeline generation, and pipeline acceleration opportunities
- Track account health, buying signals, competitive activity, and changes in stakeholder dynamics
- Provide regular reporting on ABM performance, pipeline velocity, engagement, and progress against account objectives
- Identify risks, blockers, and opportunities and communicate them to Sales and marketing leadership
Requirements for the Manager, Strategic Account-Based Marketing:
- Proven 1:1 ABM experience targeting named enterprise accounts
- Experience in enterprise B2B technology marketing, ideally within SaaS, software, or enterprise technology organizations
- Strong ability to build account plans and partner closely with Sales/AEs to drive pipeline and deal acceleration
- Demonstrated expertise in stakeholder mapping, executive engagement, and working with senior decision makers
- Proven experience managing complex cross-functional campaigns and coordinating Sales, Marketing, Partners, and agencies
What's in it for you?
- Competitive compensation package
- Full Benefits; Medical, Vision, Dental, and more!
- Opportunity to get in with an industry leading organization.
Why IDR?
- 25+ Years of Proven Industry Experience in 4 major markets
- Employee Stock Ownership Program
- Dedicated Engagement Manager who is committed to you and your success.
- Medical, Dental, Vision, and Life Insurance
- ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row.
