We are seeking a Digital Product Designer to help shape and elevate customer experiences across our web commerce ecosystem. As part of A&F's Experience & Digital Product Team, this role partners cross-functionally to translate product strategy into intuitive, scalable experiences that connect customer needs, brand storytelling, and business goals.
What Will You Be Doing?
- Own the end-to-end design process for web initiatives, from discovery and ideation through delivery and optimization.
- Partner with Product, Engineering, Research, and Analytics to identify opportunities, define solutions, and measure outcomes.
- Design intuitive, responsive experiences across the digital commerce journey, including browse, search, product evaluation, and purchase experiences.
- Apply qualitative and quantitative insights, including research, usability testing, analytics, and experimentation, to inform design decisions.
- Create user flows, wireframes, prototypes, high-fidelity designs, and detailed specifications with exceptional attention to detail, ensuring solutions are thoroughly considered, well documented, and implementation ready.
- Contribute to and evolve the Design System to drive consistency, scalability, accessibility, and efficiency across experiences.
- Collaborate with Brand, Marketing, Content, and Merchandising partners to translate brand vision into engaging and scalable digital experiences.
- Partner closely with engineering throughout development, providing clear handoffs, rigorous design QA, implementation support, and user acceptance testing (UAT) to ensure designs are translated accurately and delivered with a high level of quality.
- Participate in design reviews, critiques, and agile ceremonies, helping drive quality, collaboration, and continuous improvement.
- Leverage emerging technologies, including AI-powered tools and workflows, to improve design quality, speed, and effectiveness.
- Bachelor’s Degree or equivalent experience.
- Minimum 5 years of experience in digital product design, UX/UI, or a related field.
- A portfolio demonstrating end-to-end experience designing and shipping customer-facing digital products.
- Strong visual, UX, and interaction design skills with a customer-centered approach to problem solving.
- Expert proficiency in Figma, including prototyping, design systems, and developer handoff workflows.
- Exceptional attention to detail, with a sharp eye for visual accuracy, interaction quality, and implementation fidelity throughout the design, QA, and delivery process.
- Experience creating design artifacts such as user flows, wireframes, prototypes, and design systems.
- Strong understanding of responsive web design, accessibility standards, and modern digital commerce experiences.
- Ability to use qualitative and quantitative data to inform and validate design solutions.
- Excellent communication, storytelling, collaboration, and stakeholder management skills.
- Experience working in agile environments and cross-functional product teams.
- Ability to balance innovation with execution, leveraging established patterns and frameworks when appropriate.
- Curiosity and enthusiasm for leveraging AI throughout the design process.
- Ability to work effectively in an iterative environment that values feedback, collaboration, and continuous learning.
- Experience designing eCommerce, retail, or consumer-facing digital experiences.
- Experience designing across complex customer journeys, including navigation, browse, search, product evaluation, checkout, fulfillment, and account experiences.
- Familiarity with content authoring platforms and content-driven digital experiences.
- Experience working with Design Systems at scale.
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F Co. is committed to providing competitive and comprehensive benefits that align with our company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
- Incentive bonus program
- 401(K) savings plan with company match
- Annual companywide review process
- Flexible spending accounts
- Medical, dental and vision insurance
- Life and disability insurance
- Associate assistance program
- Paid parental and adoption leave
- Access to fertility and adoption benefits through Carrot
- Access to mental health and wellness app, Headspace
- Paid Caregiver Leave
- Mobile Stipend
- Paid time off and one paid volunteer day per year, allowing you to give back to your community
- Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles and six work from anywhere weeks per year)
- Seven associate wellness half days per year
- Merchandise discount on all of our brands
- Opportunities for career advancement, we believe in promoting from within
- Access to multiple Associate Resource Groups
- Global team of people who will celebrate you for being YOU!
